The start of Teamplayers 2026–2027

Sometimes you have those days when everything clicks—from the first load cycle to the last high-five. Teamplayers March 2026 was exactly one of those moments. And honestly: I could feel it already when I closed the bus together with teammate Noël. This wasn't “just running a quick trade fair.” This was the starting signal for Teamplayers 2026-2027.

A corner you couldn't go around (thank you Annemiek)

This year, thanks to Annemiek, we were given a corner that automatically drew visitors in. And we thought only one thing: if we’re going to be here, we’re going to really be there. Not half-heartedly. Not cautiously. Just placing our eye-catchers exactly as we use them at activations.

The arcade machine and our new reaction machine had to come along. That combination does something to people: you immediately see that competitive drive kick in, but also focus, skills, and handling of tension. And yes—those machines went along with a crane, plus beach flags and pop-up banners to complete the picture.

Once we arrived, it was 'go time'. We entered with a fully packed “driving experience”: unloading, setting up, videos ready, decorations in place—from planters to bags to visuals. Everything was arranged so that you could not only do something, but also feel something.

And then something happened that I always find the most beautiful: even other exhibition parents and companies stopped by to shoot or play a reaction game. That says it all. It shows how diverse and versatile our activation is—and how basketball (and especially the experience surrounding it) connects people.

More heavily attended, but above all: more 'team'

It was a lot busier this year. But what stuck with me the most: several team players came in with a single mindset—How can I help the others? And from there: How can I work on myself this year?

That is exactly true Teamplayers 2026-2027 that is what it is all about. Don't wait for someone to give you a role, but take responsibility yourself. You see immediately who is ready to grow.